The practice of Thomas Merolla — 25+ years building, opening and elevating the bars behind Miami's most talked-about rooms. Programs, openings, events & brand work.
For more than 25 years, Thomas Merolla has been behind and beyond the bar in South Florida's most competitive hospitality market — from the Rose Bar at Delano to the rooms that define a Miami night out.
A Providence native — the son of two musicians and grandson of a 1950s bar owner — he came to Miami as a teenager and came up through its best rooms: the Mondrian's Sunset Lounge, the W South Beach, and B Bar at The Betsy, which the New Times named "Best Hotel Lounge in Miami." He most recently directed beverage at Blackbird Ordinary, and has represented Zacapa and Botran rum as a brand ambassador.
Full-service beverage consulting for new openings, established rooms, hotels and spirits brands. Tap any service for the detail.
A selection of venues, hotels and concepts. Tap any name to see the work.
Featured across Miami and national press. Tap any outlet to read the coverage.
A repeat guest on NBC Live, demonstrating cocktail programs and craft technique for South Florida audiences.
Voted in as Vice President of the USBG Miami Chapter — the national non-profit of beverage professionals.
Ran Night Nurse — a weekly cocktail-and-music industry night at B Bar, The Betsy Hotel — for two years.
New opening, a program that needs a reset, an event, or a brand activation worth doing right — let's talk about what the bar should be.